Udo’s Choice begin search for ‘The Face’ of Natural Beauty

Udo’s Choice begin search for ‘The Face’ of Natural Beauty

Udo’s Choice Ultimate Oil Blend - the secret to naturally radiant, healthy-looking skin, hair and nails is searching for a 'Face' to front an exciting new multi-media national beauty campaign.

Devotees of Udo’s Choice Ultimate Oil Blend include international make-up artist Jemma Kidd, celebrity hair stylist Michael Ashton and A-list facialist Su-Man Hse, all of whom attest to its beautifying benefits.

Entries are invited from women resident in the UK and over 18 who identify with the brands' principles of feeding the body with the right nutrients from within to ensure beauty radiates from the outside.

How to Enter*:

Visit www.facebook.com/udosforbeauty and click the competition tab to upload a head shot that reflects your natural beauty** with reasons (max 100 words) why you believe you would best represent the Udo’s Choice 'Udo’s for Beauty’ campaign.

The public will then be invited to vote (not comment) for the entrant (s) they believe best represent the brand.  Public voting will commence on 1st May and close on 31st May.  A panel of judges including Udo's Choice brand ambassadors Michael Ashton and Jemma Kidd, a professional photographer and a representative from Udo’s Choice UK will review the 10 most voted for entries from which five will be invited to meet the panel in London on 19th June where they will be interviewed about their health and beauty beliefs and screen tested for the camera. 

The winner will then become “The Face” of the Udo’s for Beauty campaign from October 2013 and receive:

• Professional hair and make-up styling by Michael Ashton
• A professional photo shoot***
• Half board accommodation in a 4 star hotel In London on the day of the photo shoot****

Marketing Manager for Udo’s Choice UK, David Gunning commented. “We have some terrific celebrity ambassadors for the brand, but we wanted to recognise the true ambassadors of naturally beautiful skin in the UK - those women who each day look after their skin and hair by first looking after what they feed their body.  With nutrition playing such a vital role in both how we look and feel, we are looking for someone whose face and hair demonstrate vibrant and natural beauty from within.”

As Jemma Kidd herself said,

“After incorporating Udo’s Choice Ultimate Oil Blend into my diet my concealer was virtually made redundant.  I now use make-up to ENHANCE my features, not MASK them!”

 

Notes

*  Full terms and conditions of entry can be found here
** Judges are looking for entrants whose natural beauty shines through and therefore minimal make-up should be used
***  Images of the winning entrant will remain the copyright of Savant Distribution Ltd (trading as Udo’s Choice UK)
****  Shortlisted entries will be required to travel to London at their own expense but will be accommodated in a 4 star hotel, half board for one night. The winner will also need to make their own way but will be similarly accommodated on the day of the make-over and photo shoot